$1 million jewelry collection on display at the Jimmy Dean Music and Arts Festival – 71Bait

PLAINVIEW, TX (PRESS RELEASE) – Nearly $1 million in rare-seen jewelry from the Jimmy Dean Collection will be on display September 17 during the Jimmy Dean Music and Arts Festival at Wayland Baptist University.

“This is a collection of 19 exceptional pieces entrusted to the Jimmy Dean Museum by the late musician’s wife, Donna, including crown jewels such as the famous gold and diamond belt buckle worn by the entertainer during his performances,” said Gary Vaughn, Marketing Director for the Jimmy Dean Music and Arts Festival. “During the festival these pieces are on display in the museum, a short walk from the Laney Activities Center where most of the festival activities take place.”

14K Yellow Gold Oval Belt Buckle measuring 4.5″ x 3.25″ with Jimmy Dean’s initials at the centre.(Wayland Baptist University)

The collection includes the cufflinks and studs worn by the famous Plainview native, as well as a one-of-a-kind Italian watch that Jimmy Dean commissioned and was delighted to wear. A fabulous diamond necklace that the businessman gave his wife as a wedding gift is a must and there are many other beautiful pieces in the collection.

Women's straight necklace in 18k gold and diamonds with 95 tiered full-cut brilliant...
Straight women’s necklace in 18k gold and diamonds with 95 tiered full cut brilliants that taper in size.(Wayland Baptist University)

Jewels from the Jimmy Dean Collection are not normally on public display in the museum. However, an exception will be made at this year’s Jimmy Dean Music and Arts Festival.

“These pieces are quite extraordinary, and this is one of the few opportunities to see them,” Vaughn said

The jewelry display is part of the two-day Jimmy Dean Music and Arts Festival, which kicks off Friday night, September 16 with “An Evening with Billy Dean,” an acoustic concert by the Grammy Award-winning singer-songwriter. Billy Dean who is not related to Jimmy Dean is known for singles like ‘Billy the Kid’, ‘Only Here for a While’ and ‘Somewhere in My Broken Heart’ currently enjoying the success of his latest single. “The rest is mine.” Floydada native Jason Nutt and Highway 70 open for Billy Dean’s Friday night concert.

Noel and Ben Haggard, the sons of country legend Merle Haggard, will end the festival on Saturday night September 17 with a nostalgic musical tribute to their father. Steve Burris and the High Plains Drifters open the Saturday night show.

Smith Auto Family is sponsoring “An Evening with Billy Dean” while United Supermarkets is sponsoring Merle Haggard Tribute.

Advance tickets to each show are $35 and are available now at JimmyDeanMuseum.com. The intimate setting of the newly designed Harral Memorial Auditorium on Wayland Baptist University’s Plainview campus means that tickets for each performance are limited and expected to sell out quickly.

There is more music between concerts as well as many activities inside and outside the Laney Activity Center. Events from 9am to 4pm on Saturday 17th September will include craft vendors, food trucks and lots of family fun. Admission to these events is free.

Up to 50 arts and crafts vendors are expected to be at the Laney Activity Center. Plus, food trucks from around the region offer delicious meals outside of the building. David Lee Rodriguez, a Grammy-nominated Tejano singer; The Royal Priesthood, a gospel music group from Happy Union Baptist Church; and Adaryll Jordan, an energetic West Texas saxophonist, will perform during the Saturday day.

“From 9 a.m. to 4 p.m. on Saturday, September 17, almost everything is free,” Vaughn said. “This is a great opportunity to enjoy family-friendly activities at the cool Laney Activity Center as well as outside in the warm sunshine. There really is something for everyone.”

The newest attraction at the Jimmy Dean Music and Arts Festival is Painting with a Twang, which makes its debut on September 17 from 11:00 am to 1:00 pm and is sponsored by High Plains Concrete. Painting tickets are $15 and seating is limited to the first 30 to reserve their seat. During the session, artists from Lubbock-based Painting with a Twist will assist attendees in creating Hello Fall artwork while sipping a chilled lemonade, one of Jimmy Dean’s favorite beverages. All materials are provided and each participant takes home their 16″x20″ finished canvas. Reserve a spot for Painting with a Twang at JimmyDeanMuseum.com.

“This festival is a celebration,” Vaughn said. “Not only are we honoring one of Plainview’s favorite sons, we’re also celebrating with great music, art and family-friendly activities. This event is just like Jimmy Dean, the man we honor – larger than life.”

Opened in 2016, the Jimmy Dean Museum was built on the Wayland Baptist University campus in Plainview with a gift from Donna Dean to continue her husband’s legacy. Proceeds benefit the Jimmy Dean Museum.

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